Jack of all trade (shows)

February 5, 2013

Between January 6th and 20th, there was at least one Arkin Agency person in Las Vegas. No, we weren’t honing our black jack skills (well maybe a little), we were in the midst of trade show mania.

You might not know this about us, but in addition to creating brand identities, websites, strategies and marketing collateral for other awesome entities, we have a few projects of our own — and Las Vegas’s January trade show circuit served as the setting for multiple The Arkin Agency launches. So what did we do and where did we go? Let us tell you all about it.

CES — January 8-11, 2013
Yup, the famous International Consumer Electronics Show! We couldn’t think of a better place and time to unveil our new electronics accessories line, CQ. The new line was met with rave reviews and excitement, especially our innovative Zip Line iPad folio case. We garnered some great press, met some great people and are ready to get this line out to the masses!

AFRDS — January 13-14, 2013
The Association of Fund-Raising Distributors and Suppliers Convention and Trade Show, it’s a mouthful, so AFRDS will do just fine. Here we shared two online savings programs we have developed — 365Savings.org and HelpSave.it. These extensive sites have been a labor of love, and we’re confident they will change the way schools and organizations execute fundraising programs.

The Sports Licensing and Tailgate Show — January 17-19, 2013
Hockey is back! Not that we had a favorite trade show, but come on, you know us — we are hockey obsessed, and this was the big reveal of our NHL and NHLPA fan merchandise lines created under our sister company, The Power Play Group. People flipped over our iPhone Bumper Kits, Laptop Kits and iPad Kits featuring NHL teams and some of our favorite players.